At WayWiser, we come to work every day because we want to solve one of the biggest problems impacting older adults: protecting their financial independence and keeping their dignity as they age.
Baby Boomers and the Silent Generation control 80% of the US wealth. In the next decade, the entire Baby Boomer generation will reach 65+. Together this has created a perfect storm where they are heavily targeted.
For us, our mission is personal. Every person on our team has experienced an older loved one get scammed or exploited. We believe it takes a community to support an older adult and we understand each person has their own unique challenges.
By providing a comprehensive platform focused on bringing families together, WayWiser empowers older adults by helping them maintain their independence and freedom. We believe in protecting their financial independence so they can enjoy their later years of life to the maximum extent possible.